by nero distinto
We are NEROdistinto, the ambassador brand of the “Black Only” lifestyle, calling together all women who love dressing in black.
Black Lovers, Black Addicts, Women in Black—call us what you will. But as Coco Chanel famously said, we’ll wear another color when they invent a darker one.
Our boundless love for black.
To us, black is not just a color—it is THE color. A way of living, a way of dressing. The beginning and the end of our wardrobe. The source of energy that empowers us to face the world. Reliable yet simple. Elegant yet iconic. Sensual yet powerful.
Your greatest adventure is exploring the infinite shades of black…
Wearing a little black dress gives you the same rush as sipping a Cosmopolitan…
You swear by the mantra, “Black is always a good idea”…
Then welcome to the NEROdistinto community!
For us, black is a way of life. We love it so much that we choose it always—morning, afternoon, and night. For casual moments and grand occasions. At work, with friends, and with loved ones.
Everyday in Black. Always.
They will tell you that black is for mourning. Or that it carries negative emotions.
Do not surrender to their prejudices.
Listen to your truest self.
Embrace black. Because in embracing the shadow, you will discover your light.
At NEROdistinto, we are women who face daily challenges with unwavering strength. And black is our armor.
With black on our skin:
Nothing can break us.
We stand stronger, braver, bolder.
We feel powerful, beautiful, and unstoppable.
Armed in black, we stand against two enemies:
The daily routine that tries to dull our spark with its weight.
The dictatorship of color analysis, which attempts to confine us within conventional rules. But skin tone, eye color, and “seasons” will never dictate who we are or what we wear.
As Black Warriors, we defend our freedom of expression and will always fight against those who try to label or limit us.
We want to wear our favorite black outfit and our boldest black heels whenever we choose.
If someone doesn’t like it, they can simply look the other way.
We dress in black, standing together in our shared desire to express our inner fire.
And we do it with:
Simplicity, because black embodies “less is more“—pure elegance.
Elegance, because we Black Lovers know how to make an impact.
Femininity, because black enhances our seductive power.
To wear whatever we want, without judgment or constraints.
To feel sensual, first and foremost, for ourselves.
To access high-quality, Italian-made black pieces—superior in fabric and design.
With NEROdistinto, all of this is possible.
Because it is the primal color—darker than all others.
Because it makes us feel confident, in any situation, with anyone.
Because it inspires us to bring out the best version of ourselves.
Distinto because black is charismatic, classic, and refined.
D’istinto because black is an instinctive choice, drawn from our deepest self.
Distinto because black is unmistakable, unique, and magnetic.
We Think in Black.
We Live in Black.
We Dream in Black!